Promotion of an old tablet for a new one. Updating is for MTS! New smartphone with trade-in* discount! How is the trade-in discount calculated?

The South Korean company has launched a trade-in program in Russia, within the framework of which it will provide buyers with new Samsung smartphones up to 20 thousand rubles. discounts in exchange for old models of our own production and iPhone devices

One of the stores of the South Korean corporation Samsung in Russia (Photo: Mikhail Pochuev/TASS)

Exchange on seller's terms

South Korean electronics manufacturer Samsung Electronics has launched a trade-in campaign in Russia to exchange old smartphones for new ones, the company said in an official statement. From May 1 to May 31, owners mobile devices series Samsung Galaxy A, Galaxy S5 and three models from Apple - iPhone 5S, iPhone 6 and iPhone 6 Plus can exchange these devices and get a discount of up to 20 thousand rubles. when buying new Samsung models Galaxy A3 (price from 15 thousand rubles), Galaxy A5 (from 18 thousand rubles), Galaxy A7 (from 32 thousand rubles), as well as the flagships Samsung Galaxy S7 (from 50 thousand rubles) and S7 Edge (from 60 thousand rubles).

The terms of the promotion do not allow exchanging an old device for money, or making an exchange without money or with an additional payment from the seller. The price of the smartphone will be determined by consultants at Samsung sales points. According to the terms of the promotion, the device can be of any color and memory capacity, but must be in good technical condition.

A year ago, the company already held a similar promotion, but only residents of Moscow and St. Petersburg could take part in it. Then the buyers exchanged the previous flagship smartphones Samsung Galaxy S series and Galaxy Note, and Apple devices on the Galaxy Note 5, Galaxy S6 Edge+, Galaxy S6 Edge and Galaxy S6 models and received a discount of up to 15 thousand rubles, recalls the head Samsung Mobile in Russia Arkady Graf. According to him, in 2015, through trade-in, buyers purchased 20% of all smartphones of the specified models sold during the promotion.

New Samsung flagshipsGalaxy smartphones The company introduced the S7 and Galaxy S7 Edge in February 2016, and they are more popular than the previous model. According to SamMobile China, since March 11, more than 10 million pre-orders have been made for these models in China. As Counterpoint Research analysts specify, in China, sales of the Galaxy S7 in the first month after release exceeded Galaxy results S6 by 10%.

iPhone in installments

In 2014, a discount of up to 14 thousand rubles. The retailer Eldorado also offered its clients the option to use any equipment when disposing of an old smartphone. The buyer could take advantage of the offer from the end of August to the end of December. An Eldorado representative could not quickly tell how many clients took advantage of the offer.

With a similar initiative at the global level previously . In September 2015, during the annual presentation of new products, the American company presented a programiPhone Upgrade Program, which allowssign up for a monthly “subscription” to devices and receive new iPhone once a year, immediately after release new version. To become a participant in the program, pleasethe buyer must enter into a two-year contract with Apple and a credit agreement with Citizens Bank N.A. In exchange, he gets an iPhone 6S or 6S Plus in installments - the monthly payment ranges from $32.41 to $44.91, depending on the memory size and model. The company's new iPhone SE iPhone program Upgrade Program is not included.

In China, another smartphone manufacturer, Huawei, launched a similar campaign in 2015, together with one of its local partners. The buyer entered the data of his smartphone on a special website, after which he received its approximate cost depending on the model and condition. If the price suited you, Huawei would issue a coupon for that amount, which would allow you to get a discount on the online store’s website, and the smartphone itself would be picked up by a Huawei partner.

Stimulating a falling market

Manufacturers are launching trade-in programs to stimulate consumer demand, senior analyst at the research company IDC Natalya told RBC Vinogradova . According to her, this is a very popular trend in the world: manufacturers, for the sake of a share in a certain price segment, were ready to exchange similar phones with minimal additional payment or practically free. Sometimes a manufacturer can launch such promotions at a loss if market share is important to it, noted Vinogradova . She added that since Samsung’s supplies to Russia are stable, “it means sales are still going on and the promotion should have a positive impact on stimulating demand.”

The head of the department agrees with Vinogradova cellular communications And digital devices J’son & Partners Consulting Evgeniy Alminov: trade programs in are aimed at supporting sales of flagship models and maintaining the market share of leading manufacturers, he believes. Sales of smartphones in Russia in 2015 decreased for the first time since 2009 to 25.3 million devices, Alminov noted.

In his opinion, manufacturers carry out such promotions because p Russian smartphone buyers are less willing to overpay for a brand and prefer to buy devices with similar characteristics at a lower price. A number of new manufacturers focused on the budget segment were able to occupy a significant share in the smartphone market in 2015, Alminov continues, so traditional manufacturers have to fight for buyers.​

There are more and more offers on the market for exchanging old electronics for new devices. In October, the M.Video network will launch a Trade-in program for smartphones. In the summer, Apple offers a similar service for iPhone owners, at the same time the DamProdam service was the first online exchange of MacBooks in Russia.

The Village decided to figure out where and how to hand over an outdated smartphone or laptop in order to save on buying a new one.

What is Trade-in and how does it work?

Trade-in is a program for exchanging old devices for a discount when purchasing a new one. The discount amount depends on the model, technical and external condition of the device.

Trade-in first came to Russia in 2010 - in the form of a used car recycling program. The owner of the car handed it over for recycling, and in return received a discount on the purchase of a new car.

6 Trade-in services for exchanging smartphones, laptops and tablets

Apple officially launched own program exchange back in 2013, but it only reached us in the implementation of Svyaznoy and re:Store this summer.

WHAT CAN BE RENTED

what to exchange for

conditions

PROMOTION TERMS

Indefinite

location of the PROMOTION

In all offices of the Svyaznoy network with the exception of Kaliningrad

WHAT CAN BE RENTED

iPhone 4, 4S, 5, 5S, 6/6 Plus, 6S/6S Plus, 7/7 Plus, SE, 8, 8 Plus

Action cameras of brands: GoPro, AEE, Contour, Garmin, Kodak, Midland, Nikon, Olympus, Panasonic, Samsung, SJCAM, Sony, Xiaomi, YI, Smarterra cameras supporting 4K video resolution

what to exchange for

iPhone 6/6 Plus, 6S/6S Plus, 7/7 Plus, SE, 8, 8 Plus

GoPro HERO 6 Black

conditions

The discount amount is determined special program and depends on the technical and external condition of the smartphone, as well as current prices. Maximum discount - 30%

When you return your old action camera, you receive a discount of 3,000 rubles when purchasing a new GoPro HERO 6 Black camcorder

PROMOTION TERMS

Indefinite

location of the PROMOTION

The promotion is valid when purchasing in retail stores and when ordering in an online store

notes: The program only accepts iPhones purchased at official Apple centers in Russia. A device purchased even from a licensed store in China or the USA will not be accepted. All data from the phone will be erased, and the device itself will be restored to factory settings. The assembled iPhones will be taken out of Russia for further resale.

Requirements to appearance The phone being handed over is quite tough: there should be no chips, cracks, or deep scratches on the device. Minor scratches or abrasions on the body are considered acceptable.

WHAT CAN BE RENTED

what to exchange for

iPhone 6/6 Plus, 6S/6S Plus, 7/7 Plus, SE, 8, 8 Plus

MacBook, MacBook Air, MacBook Pro

conditions

The website has an online calculation indicating the amount of additional payment

PROMOTION TERMS

Indefinitely

location of the PROMOTION

Currently the service is provided only in Moscow. In the near future the service plans to operate throughout Russia

Notes: Before the exchange, the client must unlink his iCloud from the smartphone. The service offers not only exchange, but also sale of your old device. Moreover, equipment is accepted in any condition, even with a broken screen, and regardless of the country where the device was purchased. To pay, the courier arrives at any place convenient for the client.

WHAT CAN BE RENTED

iPhone 5S, 6/6 Plus, 6S/6S Plus, 7/7 Plus, SE, 8, 8 Plus

what to exchange for

iPhone 6/6 Plus, 6S/6S Plus, 7/7 Plus, SE, 8, 8 Plus

Samsung Galaxy S6, S6 Edge, S7, S7 Edge, S8, S8+, A3, A5 and A7 released 2016–2017

conditions

The discount will range from 2,500 to 32 thousand rubles, depending on the device being returned

PROMOTION TERMS

location of the PROMOTION

All around Russia

Notes: Phones are accepted in working condition and without serious damage. The promotional discount can be combined with other discounts. A smartphone can also be purchased on credit. With discount rates for specific models can be consulted .

GIVE IN YOUR SMARTPHONE AND GET A NEW one! An old device can be exchanged for a discount when purchasing new mobile equipment, accessories,
settings, insurance. And all this thanks to the Trade In program, which works in sales offices and
MegaFon services. If you've been wanting to upgrade your used iPhone,
Samsung, Sony or LG, but do not want to sell it yourself, we invite you to take part in the Trade In program.
HOW DOES Trade-in WORK? You give away your old smartphone and get a discount for it, which is determined by the cost
rented smartphone. The discount amount is not paid, but is included in the cost of the new product.

THE COST OF THE OLD DEVICE CAN BE SPENT ON ANY PRODUCT:
MOBILE EQUIPMENT, ACCESSORIES, SETTINGS, INSURANCE.

NEW PRODUCTS CAN BE PURCHASED ON CREDIT OR INSTALLMENTS,
IF THIS PRODUCT IS ELIGIBLE FOR THE CREDIT PROGRAM.

THERE ARE PROMOTIONS AND DISCOUNTS ON NEW PRODUCTS.

Extra 30% discount
on Samsung A and S series
Exchange your smartphone for Samsung A and S series with up to 100% discount using promo code*.
The promotion is valid until November 30, 2018.

Rules for participation in the Trade In program:

  • Bring your smartphone ( Apple iPhone, Samsung, Sony or LG) to the MegaFon sales and service office.
  • The employee will evaluate the smartphone in the information program and name the purchase price according to the Partner’s price list**.
  • Choose a new Samsung*** smartphone, the cost of which should not be less than the cost of the old device.
  • Only individual(over 18 years old), with a passport. The buyer can hand over no more than 2 (two) devices under the Trade In program.
  • The list of mandatory requirements for devices accepted under the Trade In program can be viewed
    .
  • A purchased device cannot be returned or exchanged.
  • When handing over the old device, a Purchase and Sale Agreement is concluded with the Buyer. Cost of old
    The device is used as credit for the purchase of a new product; no money will be issued for the device being returned.
  • The sale of a new product must be completed on the same day when the old device is returned, in the same
    same sales and service office.
  • The buyer must have title to the device being traded in.
For a list of MegaFon sales and service offices participating in the program, see.

*The discount amount consists of the cost of the old device and an additional discount using a promo code.
The promotion period is from 09.11.2018. until November 30, 2018 The program can be extended or terminated at any time.
** Price according to the Trade In program.
*** List of Samsung smartphones participating in the promotion and the discount percentage from the retail price.
The partner for this program is Mobitech LLC:
Legal address: Russian Federation, 109147, Moscow, st. Taganskaya, 17-23, room 1, floor 2, room. 26
INN: 9709000416 Checkpoint: 770901001
OGRN: 1177746461859


Mobile is an integral part of every person’s life. One might even say that without this apparatus people exist as if without hands. Modern phones combine many functions, from a simple communication device to a full-fledged personal computer.

Many stores provide situations when you can hand over your cell phone. In this case, the discount applies to the entire service, but this policy depends on the period in which the mobile phone was purchased, as well as on the store itself.

Is it possible to exchange a new phone for another in a store?

There are definitely only two situations when you need to exchange your smartphone for another:

  • You can exchange your phone for a new one if it turns out to be defective;
  • replacement may occur if the purchased device is not liked during use - there is no Internet, the wrong size or color;
  • The mobile phone or tablet may be of poor quality. This problem often occurs with products manufactured by market giants: Apple and iPhone. The gadget can be returned or exchanged with an additional payment.

You can exchange a new, just purchased gadget for another one in the store where the purchase was made. Sometimes large chain hardware stores offer promotions related to the exchange of old gadgets for new ones, for example, Eldorado stores. New device good qualitycan be exchanged within two weeks(14 days), excluding the day of its immediate purchase.

The store can put forward its own conditions, but the main provisions under which a replacement can be made are:

  • poor equipment;
  • appearance - size, shape and even color;
  • has not been used.

It often happens that a mobile phone or tablet is purchased as a gift, or there is not enough time in the store to evaluate the purchase. In such cases, the device can be exchanged for another with an additional payment.

The consumer can expect to exchange the gadget for exactly the same one, or return Money. It is very important for the procedure that the receipt, factory packaging and film are preserved.

In order to exchange a purchase, you must have a package of documents with you: passport and receipt for the goods.

How to exchange a phone with a surcharge for a new one?

You can exchange a gadget for a similar one, but one that has differences in brand or model, only if you reimburse the difference in cost.

An additional payment is made by the buyer if the cost of the old device is lower than the new one. The opposite situation occurs if the cost of the old cellular device is higher than the new one - the difference is paid by the store.

The cost of the replacement product is determined immediately at the time of exchange.


Required package of documents:

  • warranty card;
  • receipt (if preserved);
  • passport.

How to exchange a phone for a new one under warranty

You can exchange the device under warranty during the entire warranty period. warranty period. However, it is not uncommon for the warranty to be unspecified at the time of purchase, so an additional period of 2 years has been introduced for exchange.

The buyer has the right to expect a complete replacement of equipment and compensation for losses.

What to do if the new phone is not working?

A common question that arises among consumers: bought new phone, but it is faulty, can it be replaced? Of course, you can change it. And regardless of whether the purchase was in a chain store or was purchased in an online store.

It is even easier to exchange a device purchased online than when purchasing offline - the buyer did not see the gadget at the time of purchase. A faulty device is classified as a low-quality product, so the seller is obliged to accept it, even if he refuses to exchange it. This is stated in the law on the protection of consumer rights.

Actions to be performed for the exchange procedure:

  • Checking the quality of the device. The consumer must be present during the verification procedure;
  • The examination of a faulty phone is carried out at the expense of the seller;
  • The phone is replaced if it is faulty due to the fault of the seller;
  • A written claim is made to the name of the seller or manufacturer in case of refusal to comply with the buyer’s requirements for a replacement;
  • The most difficult step will be going to court, but it usually doesn’t come to that. An appeal occurs only if a written complaint is ignored.

Is it possible to exchange an old phone for a new one?

It is possible to exchange your old phone for a new one. Moreover, many chain stores hold similar promotions that provide an additional discount.

You can replace an old gadget with a new one if the following conditions are met:

  • the device is working, not encrypted;
  • the device is not a counterfeit product;
  • No mechanical damage(scratches, broken corners, loose connectors, etc.);
  • complete set - USB cable, especially for Apple equipment,
  • charger, factory box and technical data sheet of the device;
  • Headphones available.

You must have a passport proving your identity and Taxpayer Identification Number (TIN) to exchange your old phone for a new one.

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