A program for automatically sending messages to VKontakte. How to make legal mailings on VKontakte
Many people know about this method, because it allows you to remind users about yourself in order to promote your business. Large companies offer to receive up-to-date first-hand information, which is not yet available in the public itself. Let's consider this topic in more detail, how to send messages to members of the VK group and all subscribers in the community.
What is VKontakte and how it works
It is a way to promote your business on social media. You send one notification to all your friends or interested parties, while not violating the rules of VK. No one will block you for this - everything is legal. You can reach out to an unlimited number of people without spending a lot of time and effort. This is necessary, because due to the smart feed, not all of your placements will reach the target audience.
The main feature of the method is that the user receives a notification, like an SMS, to which everyone subconsciously responds, waiting for a message from friends or colleagues. Programs use the name of the person, which allows you to personalize the information that SMM people want to send.
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Such mass dissemination of information guarantees retention of attention, the ability to remain in sight, increase brand loyalty, and create new customers from a cold audience. Moreover, the VK mailing list is not necessarily commercial - you can give advice, send promotions, interesting news.
It is also important to comply with the rules of the Vkontakte administration. They are reminded when creating the text. For example, write only what is related to the topic of the community. Third party advertising is not allowed. In this case, the user must agree to notifications in advance, that is, click on the button or write to you personally.
Administrators still leave the opportunity to unsubscribe from annoying messages by creating a button menu. This is a recommendation, but without it you will not get the loyalty of the viewer.
The advantage of this promotion method is a high percentage of readability compared to email newsletters. Because in e-mail this is deleted or automatically sent to the trash without reading, and in VK people are used to always looking at what they have been sent.
As a result, you will increase sales, increase activity and stand out from your competitors.
Newsletter in VK for subscribers
For correct setting need to do a few step by step actions with which you will achieve the final result. First you need to download and install the application, then directly create the text of the letter and set the regularity of its sending, prepare the target audience. You will also need to issue a button in the menu and get the first comers. Let's take a closer look at how to send messages to subscribers and members on behalf of the VKontakte group.
How to set up a widget and where to find it
Since this is a legal way to send messages, there are special tools for it. The most popular are "Mailing List", "Gamayun", ArtSend, Senler. They differ in a different set of additional functions and price.
To start using any of them, you must first find this application in the VK catalog, set your group there and register. After the correct sequence of actions, you will see a widget in the community. You can change its name, visibility, set image.
Sequence:
- Go to your public.
- Go to the "Management" tab.
- Click on "Applications", and then "Go to directory". There will be many suitable options.
- Select "Add" the one you need, and in the notification that appears, determine which community it belongs to. It is possible to connect no more than three widgets to one public.
In the tool, open the settings and select the group from which we will send messages.
How to create and make a mass mailing of messages in VK
You can implement several pieces at once, depending on the direction. In some, talk about promotions, in others - about life hacks, and thirdly - just send reminders. Decide on their names, headings (they will be visible to users), descriptions, text.
In addition, with the help of widgets, the buttons "Subscribe", "Unsubscribe", "I want to know more" and others are created - everything is up to you.
In the description, highlight which variables will be used and for what. You can apply the subscriber's name, city, or marital status. The main thing in this matter is not to overdo it and not to scare with your assertiveness.
The text is formed depending on whether you will do this all the time or is it a one-time VK mailing list. The first option is called auto-message - these letters come to a person in certain time(for example, on weekends or twice a week).
One-time sending is suitable for news subscriptions, when you write it yourself and form it from the necessary information. In this case, users can also be filtered by gender, age, city, or other indicators.
How to create a mass mailing of messages in a VK group? It is set up in personal account. There you specify the name (for yourself), the text (the content that you will directly use, including media data) and choose which public you are going to send it all to.
Additionally, it is possible to write a welcome letter that appears when the user subscribes to the mailing list for the first time, where general information is indicated.
With the help of auto messages, create chains of letters, setting them up in time with each other. There is also a function to “postpone” the departure until a certain moment or action on the part of a person.
Message text
The main thing you should focus on is content. Engage the viewer, but don't be too intrusive so you don't get unfollowed.
Also, marketers advise not to duplicate what is on the community wall. Otherwise why then the user to receive personal letters?
Also think about the design so that the text is well read - make lists, designate paragraphs, use emoticons. Additionally, you can add photos, videos, links. Some also attach audio if it fits the topic.
Use the tips:
- insert the name of the addressee into the appeal - then it will be more personalized;
- do not write more than two paragraphs - they will not be read. You must express the idea briefly, but convey the essence;
- send messages in the morning, when they can still pay attention to you;
- give the opportunity to unsubscribe from you, so as not to incur the anger of subscribers, as from intrusive advertising;
- do not immediately point to the product, you can just mention it in passing;
- ask for answers and feedback;
- look at the statistics for sending and see which design options look beautiful and do not entail negative.
How to collect a base for mailing in VK
To find those to whom you will send everything, you must have subscribers or people who do not want to subscribe, but have given their consent to receive messages from you.
Experienced marketers advise using lead magnets for this. Promise to give something of value in exchange for them agreeing to accept emails from you. What can attract:
- link to free book or checklist;
- stickers;
- gift;
- downloadable course or webinar recording.
You need to choose something that matches the theme.
Additionally, you can write to all those users who left messages with you. But with this, the administration and marketers advise not to abuse it and do not forget to specify in the greeting how you are free to unsubscribe.
You are also given the opportunity to create an "allow to send messages" button in the community. This is how you get a new audience. To do this, an invitation to subscribe is constructed using a widget.
Let's combine the information above more briefly. The user has three ways to agree to your notifications:
- click on the widget button in the community;
- write at least once in the PM of the group (which is why they often ask for questions to write messages, and not post it on the wall);
- specify a code word that means subscription.
Other ways to grab attention:
- targeted advertising;
- retargeting by interested people;
- an invitation on a website, blog, other social network.
How to make a VK newsletter to subscribers of your group
Remember that the administration of the resource is fighting spam, so you should not abuse it. After all, you can officially block.
So, let's take a look at what to do step by step.
- Enable the ability to send and receive messages.
- Go to the widget if you have installed it. If not, see the tips above on how to link a group to an instrument.
- It is advisable to subscribe to your own sending in order to know what users see.
- In the application settings, implement a button (so that people can click and get information), visibility (for everyone - the best option).
- Make a snipper - title. Possible variations are "open", "go", "view". This will be displayed at the top of the public.
How to create a VKontakte mailing list to all friends
There are no restrictions, but it is worth watching what you send. If they do not like the essence, they can click on "SPAM" and complain about you.
There are several methods:
- Manually. That is, you write a text, and then send it to all contacts according to the list.
- By using special programs that will do it automatically.
- Create a conversation. To do this, in notifications, click on the plus sign “+”, and then select all recipients. You will be able to tag only those who are online. The rest will be invited later.
- Copy what you have prepared into the dialog box. Those who don't like it can leave.
How to send messages to everyone on VKontakte - we write not only to friends
Here it will be more difficult, because the process is limited by the service to prevent spam. Sending messages is limited to twenty, and requests to leave applications - 50. Sometimes people create fake profiles to increase this possibility. However, fakes themselves in such a social network are perceived negatively.
It is advisable, when adding to friends or sending a text to a personal, start a conversation in advance, introduce yourself, and then deal with the implementation. So users are less likely to click on the "SPAM" button.
Decide in advance on your target audience - who you are looking for, and then add everyone from the search list, sorting by city, gender, marital status or other criteria.
Programs for automatic sending of invitations
These services are not popular with the administration, because they are considered not entirely legal. But everything that you send can be banned, and you will simply be blocked.
By gathering a lot of new people with automatic acquisition, you will surely find the wrong audience. In addition, the applications are mostly paid, but they do not give any guarantees. You use them unlimitedly for money until you are sent to the block. There are also shareware - with a trial test period.
LSender VK PRO
Tool for mass communication. Convenient for beginners and has rich functionality for professionals. Additionally, you are free to attach any media, links, communicate with clients or leave an autoresponder for template answers, as well as make a mailing to any objects.
Quick Sender
This program was created for parsing in VK, allows you to find out your target audience by analyzing subscribers and their friends, similar publics. Also, using the settings, you can design an autoresponder, a collective invitation to a group, wind up likes, and also set up notifications in a personal, on a wall, as a comment. Additionally, it is possible to implement a text randomizer and any media objects.
But the use of programs does not guarantee high-quality promotion. It all depends on the content and what you offer.
And do not count on a rapid increase in the audience. Now you know how to send mass VK messages to all friends and subscribers from the VKontakte community. Follow all the rules and you will succeed.
Everyone who loves active VKontakte communication is forced to spend their precious time on such boring and tedious work as spamming. With the development of a VKontakte bot, many people have the opportunity to devote more time to important things. For example, to download or delete audio or video or send a lot of messages a large number destinations, you can use this convenient program. The VKontakte spam program can handle all the tedious work.
Such a program has its own positive side - the ability to set any date of birth and change the avatar to an empty image. Not every modern program has such functions.
The ability of the program to send spam VKontakte
It's worth saying that this program has a large number of functions. Each time the program is updated, it becomes more functional and comfortable to use. Bot abilities can be described as follows:
the appearance of windows and other notifications in the process of receiving private messages;
opportunity to use special keys working with groups;
the ability to make changes to the personal information of the profile (this applies to both changing personal data, and working with albums and the wall, as well as deleting friends according to the entered parameters);
use of media files (this may include automatic upload and download of graffiti-style images that can be placed on the wall of your friend or community; tagging a large number of friends on a video or photo;
the ability to change the community;
spam on VKontakte groups and sending invitations to applications, groups and meetings daily;
clearing selected messages and comments, likes, marks on videos and photos;
sending messages and other information;
clearing the list of friends;
automatic status change in the network;
approval of various invitations;
breakdown of friends into categories;
withdrawal from all groups and communities;
the ability to bypass captchas and restore all lost messages.
Program features
This program has a large number of features that can greatly simplify VKontakte spam.
When working with media files, you can use "smart download". Videos and music can be downloaded in small batches, in addition, you will also have the opportunity to download your favorite files or albums. This also includes uploading pictures and graffiti to the wall of one of the groups and to the wall of each friend. Not to mention the ability to tag friends in a photo or video.
When working with a profile, you can replace the existing avatar with an empty one. Also available is the ability to change the date of birth. Here it is very convenient to work with compiling a list of friends, in particular, to add or remove people according to one or another parameter. Sorting and sending messages, and working with the wall - these are not all the features of the bot. You can set up both accepting and declining invitations to a group or meeting, set status auto-update and use hotkeys when working with groups.
Ability to manage the program- very important feature, which is very rare. Design and appearance programs for spam in VKontakte groups are very convenient to use. The bot is easy to manage because it has a large number of functions and is mobile. Using this program, you can set a soundtrack that will appear when messages occur.
In order for the VKontakte spam program to work without any problems, you need to download it, then install it on your PC and enter your personal data: login and password.
The program for spam in VKontakte groups perfectly saves time, both for communication and in order to promote a group or account. Among other programs presented on the network, the bot can be called a leader in terms of the quality of control and the number of functions. This development took first place in the ranking similar programs.
After you run this program on your computer, you can forget about spending time at the computer, as you will have time to do more necessary and important things. In addition, when using such a program, you will have only vivid and pleasant impressions. Now, to send spam to VKontakte groups, you will not spend so much time, but at the same time get excellent results.
The VKontakte spam program is completely safe. All your personal data will be stored on your computer, and no one will be able to hack your page or get classified information. All you have to do is periodically update the program to get a new set of features. This will make your work more convenient and functional, in addition, spam in VKontakte groups can increase several times.
Programs for spam and for automatic posting to social networks. Newsletter in social networks, filling groups, traffic from social networks, advertising in social networks, etc. If you are interested in these topics, then this article is for you! See:
BroBot for VKontakte (download from offsite: brobot.ru)
Possibilities of BroBot in Vkontakte
Correspondence
- Manually
- Answering machine
- Programmable bot
- Trainable bot with support iii
- Attaching media files
- Synonym support
- JavaScript scripts
- Template support
- Reply in conversations
- Reply in comments
Targeting and visiting
- Invite from a specific group
- Segment by group or intersection of groups
- Visit Pages
- Filter who is online
- Send message when visiting
- Parsing the address bar of the social network
- By ID list from file
- By ID list from link
- Filter by age
- Filter by gender
- Filter by city
- Filter by hashtags
- Limit the number of profiles to search by hashtag
- Filter posts by number of likes and comments
- Filter by video/photo post
- Invite account followers
- Invite a limited number of competitors' followers
Questionnaire security
- Antigate support
- Rucapcha support
- Anticaptcha support
- useragent support
- Working through a proxy
- BroBot - Antiban
- Limits
invitations
- In friends list
- Invitation message
- Your friends in a group
- For meetings and events
- Accept friend requests
- Cancel friend requests
- Subscribe to an account
Likes
- Like avatar
- Like N random posts
- Like N random photos
- Like N random comments
- Like only comments of the target account
Posts and reposts
- Posting
- Comment on posts
- Support for media files
- Reposting
- Randomization of reposts
- Repost from file
- Repost from questionnaire groups
- Message when reposting
- Schedule
Rest
- Built-in browser
- Parallel work of all questionnaires
Download the program from the developer's site: brobot.ru
LSender VK PRO
LSender VK - a program for sending messages and conducting Vkontakte dialogues
LSender VK is a program for mass messaging and communication with your target audience on Vkontakte. By using it, you can attract unlimited amount clients to any project from social network.
Easy settings for beginners and many features for professionals. Unique functionality designed to achieve maximum results that you will not find in other programs. Proven tool with 4 years of history.
Program website: LSender VK
Clear and user-friendly interface of the program
Clear and user-friendly interface of the program
The main advantages of the program:
- ANY NEWSLETTER - The program has 16 effective mailing methods
- FULLY AUTOMATED - Schedule tasks and when to complete them through the built-in task scheduler
- TARGET AUDIENCE - built-in parsers will collect your main target audience
- SECURITY — The developed algorithms allow you to reduce the number of bans
- DIALOGUES — Communicate with clients simultaneously from different accounts in the program
- AUTO ANSWER - Create template responses so that the program communicates without you
- SETTINGS - More than 100 different functions, customize the program for the result
- SPEED - Control the speed of sending as you wish, no limits
Main modules of the program:
Newsletter:
- along the group walls
- along user walls
- by comments on group posts
- by comments on user posts
- according to photo comments
- by video comments
- by topics of discussion
- by product comments
- by comments via replies
- to group albums
- in private messages to users
- by friends
Search:
- topics of discussion
- groups
- users and friends
- Photo and video
- albums
- goods
Communication:
- multiplayer dialogs
- customizable answering machine
You can download the program here: LSender_VK_PRO
Quick Sender is a program for promotion and mass mailings on VKontakte.
Not free, BUT THE MOST POWERFUL (on 01-01-2016) A program for generating traffic, promotion and promotion of Vkontakte, a program for sending messages on VK - QuickSender.
More about her and my experience with her at the very end of the article. This is the best option so far.
No one has such rich potential.
The parser alone is worth something! Parser - collects the target audience:
- you can collect a list of people who like / repost certain posts
- collect a list of groups keywords, with a certain number of followers and an open wall/comments
- search for videos by keywords and other parameters
- search for people by parameters
- discussion parser, people by comments, message parser
Liker Needed to grab the attention of the target audience. The program allows you to select people by various parameters and like their wall, posts, etc. For example, you need to like a wall for users of a certain community? - No problem. You write a link to the group and launch the liker - the work has begun. You can also start liking your friends, which will positively affect profile loyalty.
Page promotion, likes and reposts
Quick Sender allows you to get likes and reposts for posts. For example, copy the link to the group that you want to promote and run the program. The algorithm itself performs the necessary actions.
Sending messages to VK is a powerful tool. Thus, you can gather the right audience and send them an offer. The mailing can be set up by the list of users, by community subscribers, by friends, by group walls, by comments, etc. At the same time, I recommend sending an offer only to those people who are really interested in it. Otherwise, you can easily get banned. The mailing function has many additional options that will help you optimize your work.
inviter- invites people to a group, to an event, and so on. Adds users as friends from the search or by the required parameters.
Removing "dogs" from the VKontakte group.
You can watch the video of how the program works and get the program on the author's website.
Ok Sender is a program for mass mailing, promotion and promotion in Odnoklassniki
Search for the target audience in Odnoklassniki | Mass mailings
Inviter to friends, group | Group auto promotion | Mass liking
Watch video review here | Download program
Promotion in social networks
Promotion in social networks today it is extremely attractive, in demand and effective. The dynamics of the development of social networks is colossal. Every day, thousands of people register accounts, create groups, open their own channels on video hosting sites. All this contributes to the rapid growth in demand for advertising, PR and promotion services.
See here: promotion and promotion in any social networks
Promotion of the Vkontakte and Odnoklassniki groups extremely attractive. The audience of these social networks today is already over 500 million users, and daily attendance is close to 100 million.
Youtube, Instagram and Facebook promotion will allow you to qualitatively and in the shortest possible time present an impressive presentation of your goods or services to an impressive audience, tell about your talents and simply unique opportunities. Being the owner of a promoted account on Facebook or Instagram, you establish an excellent communication channel with your target audience.
Comprehensive promotion of Youtube channels, groups and profiles on Instagram and Vkontakte, personal pages on Odnoklassniki, Twitter and Facebook here: social media promotion. — Cheat subscribers, comments, reposts and likesVkontakte, Instagram, YouTube, Facebook, Odnoklassniki, Twitter, Google Plus
!!! Yes, I want to remind you!
For high-quality spam, you need ipv4 proxies:
Why it makes sense to use ipv4 proxy
Mix Poster
Well, the simplest and most convenient to use, as always paid))) but there are 7 days free use, and this is enough to fill the wall with pending publications for half a year in advance. So, hello, auto-posting in the social network!
I am now talking about the Mix Poster program.
The ideal program for auto-posting VKontakte. The program is constantly updated, gaining new victories over the protection of VKontakte, and therefore I will not upload it for download, it is most prudent to just download it latest version on its official website: vk-master.com
So what kind of animal is this Mix Poster?
Mix Poster is a program for searching and auto-posting the best content from VKontakte groups. It will be useful to all those who are developing groups and their pages and are trying to attract as many new members as possible to them.
With Mix Poster, you can find and publish interesting materials that have already received a high score from users of other communities. You will not need to look for good interesting material on your own, save it to your computer and publish it in your group.
Main features of Mix Poster:
- Lots of tools and options.
- The uniqueness of the posts with the verification of previously published.
- Automatic repost to profile page.
- Built-in browser for navigation within the program.
- Automatic captcha entry (depending on settings).
- Possibility to edit the text of posts.
- Maintaining an archive of all publications.
- Ability to use on multiple PCs.
- Easy selection of multiple posts.
You can download the latest version here: vk-master.com (VKontakte auto-posting program)
social robot.
Social robot - a program for sending spam VKontakte. It allows you to download music, send messages, add as friends, invite to groups, like and much more. This program is designed not only for Vkontakte, but also for other social networks: Odnoklassniki, facebook, Mamba, etc. However, on this moment version available only for Vkontakte. From other programs for VKontakte, it is completely free, open source, the ability to expand and supplement the program. Use does not require any skills. As simple as selecting a menu item and pressing a button.
The main features of the social robot:
- Bulk sending private messages.
- Messages are not visible to the sender.
- Messages on the wall to friends and users.
There are things that people have been waiting for years. And in the case of mailings on Vkontakte, this is exactly the song.
We already thought that we could write off direct and constant communication with customers, since email newsletters have lost ground. But they were afraid in vain.
As soon as the chatbots came, which also helped a lot, then almost immediately messages were sent to VK.
Zhdun
NewsletterAlthough this functionality appeared at the beginning of 2017, I was just about to analyze it. And this is no coincidence.
Since we have acquired experience in their management, and the mailing services themselves have upgraded their capabilities quite well. Therefore, I am not talking from theory, but from real experience in sending more than 100,000 messages.
I pay attention to the phrase “on behalf of a group / public”, because it is only from this type of page that mailing lists can now be made.
And the logic of Vkontakte is clear here. Groups and publics are created for commercial purposes, when personal pages are tailored for personal tasks, and not communication with the audience. But this is so, by the way.
Benefit in person
The key joy of any business is the high open rate of your messages, now I’ll tell you more.
In email marketing, this figure floats around 20-25%, when in the case of VK the situation changes dramatically in big side and is about 80-90%. You can roughly say that everyone you send messages to will see them.
Naturally, this is only now. After all, private messages are not clogged with spam, and the site itself does not impose any restrictions and strict rules.
Although I personally am sure that sooner or later there will be a separate folder for all mailing messages in VK from personal messages. Such a thing is now implemented in G-mail and it is called “Promotions”.
You can procrastinate for a long time on the topic of the difference between VKontakte mailings and email marketing, but let's agree right away - this is not a substitute, but an additional channel of interaction.
And if the former are definitely wrong, then the latter are lucky. True, this luck happened only a year after the official release of the mailings.
But since we are talking about the present, then rejoice, there are auto funnels in VK. But they are not as fancy as you think.
Everything is just gaining momentum. But already now it is possible to single out the main branches of functionality that are and will be developed:
- Variables. Substituting data into the text based on the information on the subscriber's page.
- The moment of dispatch. Choosing a good time and date for sending.
- Auto series. Sending messages one after another with a selected time interval.
- UTM tags. Tracking sources where subscribers come from.
- Statistics. Analytics of sent, received messages and link clicks.
- . Adding and removing a member to “subscription topics” based on their actions.
Moreover, the last point, which is the main one of any auto sales funnel, is now pumped very poorly.
At the time of writing, there are about 6-8 customer segmentation criteria. And I don’t write them down on purpose, because maybe tomorrow the list will not be relevant. But in the next paragraph I will give information on where to track everything.
To all or not to all
Since many owners think that it is now possible to spam everyone and everything on behalf of the community. But it's not.
You need to first get permission to subscribe, and only then send messages.
It already rolls a certain sadness, because it turns out not everything is so rosy. But isn't that great?!
Otherwise, our personal would be bombarded with various weight loss products and Japanese diapers.
And I don’t want this at all and fully support the chosen mechanics of receiving the newsletter.
Moreover, according to many theorists, there are three ways to subscribe.
I will talk about them, but I warn you in advance, you will only need to remember two. The reason for this will also be explained later.
1. If a person writes to you in the community, then he has subscribed, see the picture below.
The man wrote a message 2. If a person clicks “Allow to send notifications from the group”, then he has subscribed
Consent ha subscription 3. If a person writes a code word in the group's messages, then he has subscribed
The codeword Why did I say so brazenly “according to the theorists”?! Yes, because I have seen cases more than once how they blocked forever the ability to send messages to groups that took and started doing mailings according to criterion No. 1.
The logic is simple: if a person wrote to you, this does not mean that he agreed to the mailing list.
This means that in reality there are only two methods. And the second one is the safest.
The third one is actually the implementation of the first one, the only difference is that in case of problems you can confirm to the support service that the person actually wrote to you in the group that he signed up by the code word.
Please gentlemen
Before you open a 30-year-old champagne, you need to think about how you can attract an audience to your mailing list.
From the point of view of mechanics, you use everything the same if you signed up a person for, an email newsletter or. But still, I will summarize + add our know-how.
- An invitation to subscribe to the site. You can see this option on our blog. We promise tasty utility for your consent.
An invitation to subscribe to the site - A call to subscribe to the group. Also in our group for each post + in a pinned post, we invite you to subscribe for a gift.
Call to subscribe in a group - Targeted advertising. You launch an advertising message with a call to subscribe to the newsletter for the desired audience.
Targeting - Retargeting. You also launch an advertising message, but only strictly for the subscribers of your group or visitors to your site.
Retargeting Let's be honest. You must be mega interesting so that people simply subscribe to the newsletter from your company.
Most often this is not the case. Therefore, I knowingly wrote the word “gift/utility” several times.
It is better to offer a subscription in exchange for something of value to the customer. In the common people it is called.
Services
Of course, well done, I'm telling you about mailings, but I forgot to mention that they are done through special mailing services.
Everything is as usual, Vkontakte was given access to their code, and the craftsmen made services from this resource that allow you to send messages. Within the framework of VK, they are really called messaging applications.
And now there are quite a lot of such applications on the market. And there will be even more. But since we managed to work with different and most often pioneers in this area, we singled out our TOP.
It has both free and paid services. And most importantly, their difference from each other ... Okay, I'll tell you a little later, first, a list of services for mailing.
But there is not enough time physically to correspond with each user individually, even if you work 24 hours a day. AND mass mailings, for example, in the social network Vkontakte, give us the opportunity to give information quickly and to a large number of people at once.
Sending group invitations
To send messages to Vkontakte, you first need to promote the group and gain a sufficient number of subscribers. Advertising will make this process faster, but if the budget for advertising campaign No, you can send invitations to users yourself. This can be done in two ways: manually or using special programs.
- Open the menu under the group logo.
- Select "Invite Friends to Group".
- In the window that appears, select the users to whom you want to send invitations.
You can send out no more than 30 invitations per day. If used for mailing special application, this limit may be exceeded. But excessive activity in the group is a direct reason for temporary or permanent blocking of the community (at the discretion of the administration).
Select the friends you want to invite to the group. Newsletter in VK to subscribers of the group
Before familiarizing yourself with step by step instructions, it should be noted that mailings on Vkontakte cannot be used to distribute spam. This means that the user must first agree to receive messages from the group, and only then become a mailing list member. The administration of the social network is actively fighting spam, so in order to protect your account and group from blocking, you should not distribute advertisements to users without their consent.
If it is impossible to send spam on behalf of the group, then the question arises why mailings on Vkontakte are needed at all. In fact, if you properly organize the process itself, then you can get a lot of benefits from mailing.
- Acquisition additional tool interaction with subscribers with the possibility of a personalized approach.
- Increasing trust and loyalty to the company.
- Unlike posts on a community wall, an important message won't get lost in the News Feed.
So far, the dissemination of information through social networks cannot replace SMS and. But there is potential. After all, the percentage of open messages in Vkontakte is much higher than in e-mail, and cheaper than SMS messages. At the same time, there is no risk that the company's letter will be lost among hundreds of similar letters.
How to make a VK newsletter to subscribers of your group?
To try out this marketing tool in practice, you must first check the community settings. To do this, in the menu you need to select Community Management - Messages. If community posts are enabled, the settings remain unchanged. AT otherwise you need to turn them on.
- In the settings menu, select Community Management - Applications.
- From available applications select "Messaging" and click "Add".
- Set application settings.
- Click "Save".
- Subscribe to your mailing list to see how messages are received by users.
In the initial settings of the application, the user needs to adjust only 4 items: button name, visibility, snippet and application name. A button with which users will be able to independently consent to the newsletter will be located on the right side of the community. The owner of the group can give it any name, for example, you can use "Subscribe to Newsletter", "Subscribe to Newsletter", "Latest News", etc. The visibility settings determine who can see this button. Here you need to set "All users".
Next comes the Snippet. In simple words, is the name of a button that allows users to subscribe to the mailing list at the request of the group owner. That is, in order to draw people's attention to the fact that they can receive fresh and relevant information in private messages, the administrator can place a link with a button on the community wall, on the company's website, or send it individually. For the snippet, it is also better to choose something neutral, for example, "Open" or "Go".
The name of the application is displayed at the top of the subscription page after the name of the group. It can be left unchanged or titled according to the purpose of the mailing. After that, you need to save the settings and try to use it in practice. In order for users to actively subscribe to the newsletter, it is best to use all traffic sources. Therefore, you need to place a subscribe button on the company's external website.
Installing a widget for mailing on the site
To send messages not only to group subscribers, but also to third-party users who visit the company's website, it is appropriate to place a subscribe button on its pages. For this you need:
- Create new list mailings in the application.
- In the settings, check the "Hidden list" and "Collect subscribers to this list" options.
- Follow the link https://vk.com/dev/AllowMessagesFromCommunity and create a button code.
- Set options.
- Copy and paste the code on the company's website.
It is worth noting that this will not only increase the list of users for the mailing list, but also attract new subscribers to the group. In addition, you can give users a choice and make several thematic mailings. This is useful for both subscribers and the owner of the community. Because users can only receive necessary information, and the owner - to divide the total mass of subscribers by interests into separate lists.
How to make a VK newsletter to all friends?
For those entrepreneurs who offer their services not through a group, but from a personal account, it will be interesting how to make a VK mailout to all friends. The good news is that there is no limit for sending messages to friends. But, as practice shows, sending the same text to several users is regarded by the administration as spam.
There are several ways to send messages to all friends:
- Manually. You can create a message in advance, and then send the message to everyone on the list using the copy method. To facilitate the process, you can use a program that allows you to record a sequence of actions on a computer, and then automatically play them without your participation.
- With the help of programs.
- By creating a conversation.
Creating a conversation is the way to send with the least risk of getting banned. But it has a significant drawback - when each person joins and leaves the conversation, all its participants receive notifications. If the user is not interested in the topic of the conversation, he will quickly leave it due to the intrusiveness of notifications.
To create a conversation, you need:
- Go to Messages and click the "+" next to the search bar.
- Select members from the friends list.
- Enter a name for the conversation and click Create.
When choosing participants, you can mark only those friends who are online. After creating a conversation, you can add new users from your contact list. But they can leave it only at their own will.
Click on the "cross" and select the friends you want to invite to the conversation. How to make a VK newsletter to non-friends?
There are strict restrictions regarding sending messages and friend requests to strangers. The number of messages per day is no more than 20, requests - no more than 50. Some users bypass these restrictions by creating fake accounts.
The administration of the social network also prohibits such actions, but this is not the most depressing. Messages from such pages are usually not viewed by recipients or serve as a cause for complaints. Therefore, before sending out mailings from additional accounts, you will have to make them “live”, and this will take a lot of time.
To manually send messages to strangers, you must first add them as friends. Since the number of requests is limited, when filtering users, you should set search criteria that match the target audience. It:
- Age.
- Town.
- marital status, etc.
At the same time, you can attach an accompanying message to the request, which can be of interest to addresses. The messages should not mention the words: promotion, free, buy and the like. Letters that come in a personal are also moderated, so the administration quickly recognizes intrusive advertising. And this, in turn, is another reason to block the account.
Programs for automatic sending of invitations
Bots and special software that will send messages to users on its own are classified as “gray” promotion methods. This means that no one, even the developers of such programs, can guarantee that the group will not be banned.
- Quickly attract new subscribers.
- High risk of blocking an account (community).
- Attracting a questionable audience.
- High price.
Programs for automatic mailing are of two types: partially paid and paid. Partially paid allow you to use the software, but with limited features. Fully paid programs allow you to try out their functionality for free during the test period, with subsequent payment for the full version.
It is not recommended to use third party applications to grow the community. If you have start-up capital, it is better to use the services of special agencies, otherwise high-quality and interesting content will attract the public no worse than other promotion methods.
But even after users have begun to actively join the community, you can’t let it take its course. The public needs to be retained - this is what VK mailing lists are used for to subscribers of their group.
The decision to use automation is up to the user. There are many programs on the network that are designed to automatically send messages. However, you cannot use several of them at the same time. Therefore, you will have to make a choice and download one of them. Of the most popular, two programs can be distinguished: LSender VK PRO and Quick Sender.
LSender VK PRO
LSender VK PRO - paid program to send messages to the target audience. It provides 16 automatic mailing methods. At the same time, the developer assures that the risk of account freezing is minimized.
In addition to mailing, the software allows you to create template responses for automatic dialogue with the client. Moreover, dialogues can be conducted simultaneously from two or more user accounts. The program has a convenient and intuitive interface, but even if questions arise, the user can use the instructions for use, which is issued after purchasing the program.
Quick Sender
Quick Sender is a program for commercial mailing, community promotion and target audience generation. It has a separate block for the parser (search for the target audience) according to a set of criteria. The user only needs to set the search parameters.
Another feature of this program is the liker. This is a mechanism that automatically puts likes under the posts of users included in the target audience in order to attract attention. After that, the program will automatically send out messages that need to be delivered to the recipients.
Also available to users, reposts, automatic inviting and posting. You just need to set the necessary parameters, and then the program will be able to do everything on its own.
The use of multifunctional programs for the promotion of Vkontakte communities does not guarantee the success of the enterprise. Content plays a decisive role. If the community cannot offer users high-quality and interesting information, nothing will keep them subscribers. Therefore, first of all, you need to rely on your own strength, and not on a set of instructions and algorithms.
